Hyperline reshapes laser quality with home appliance-grade standards and builds a solid foundation with ironclad rules for all employees

Quality is the lifeline of an enterprise, and even more so the core competitiveness that enables high-end equipment manufacturers to weather cycles. To thoroughly implement the Hisense Quality Law, Hyperline launched a series of special quality improvement activities simultaneously across its branches nationwide in late September. This upgrade explicitly designates quality building as a top-leader-led initiative, advancing it through top-down coordination, sounding the assembly call for a company-wide quality campaign, and driving a comprehensive, deep, and systematic iteration of quality management.

This special initiative is by no means a one-off rectification, but a long-term strategic transformation based on the company's current situation. The company is communicating and implementing the Hisense Quality Law from the top down, clarifying quality responsibilities for each position, drawing clear quality red lines, refining operating standards, breaking down the entrenched perception that "quality belongs only to the production department," and embedding quality control requirements throughout the entire operating chain of R&D, manufacturing, inspection, sales, and service, firmly establishing a company-wide quality mindset of "standards in everything, quality everywhere."

To ensure the quality iron rules truly take effect and prevent quality concepts from remaining on paper or institutional execution from becoming superficial, the company has implemented a number of hard-hitting measures to fully solidify quality responsibility across all employees. The company organized a company-wide quality knowledge exam, adhering to the approach of "learning through testing and acting on learning" to deeply integrate the standardized quality control system into daily work; held a solemn company-wide quality oath ceremony to forge a shared commitment to excellence and strict quality standards; and organized all employees to sign a quality mission pledge, decomposing quality responsibilities level by level and assigning them to individuals. This builds a closed-loop quality management system of "top leader coordination, management in charge, full employee participation, and full-process control," so that quality responsibilities have a basis and can be traced to accountable parties.

The most central innovation of this quality upgrade is Hyperline's firm commitment to a new development philosophy of "building industrial lasers to home appliance-grade standards." Leveraging the rigorous manufacturing system, full-chain quality control processes, and digital quality control experience that Hisense Group has accumulated over decades in the home appliance sector, Hyperline is fully transplanting consumer-grade, stringent manufacturing standards validated over hundreds of millions of market units into all areas of industrial laser R&D, production, and inspection.Home appliance products directly face high-frequency mass-market usage scenarios and have an industry-recognized, rigorous quality control system for product stability, durability, and consistency, making them a benchmark for refined manufacturing. In response to pain points that were previously common in the company — such as loose quality control standards, uneven equipment stability, and a weak after-sales service system — Hyperline has now thoroughly broken with its former manufacturing mindset, resetting the quality threshold for industrial laser equipment with cross-industry high standards and strict requirements, and driving an upgrade of its own manufacturing standards.

While achieving a systematic upgrade in product quality, Hyperline has also precisely addressed its service shortcomings, officially releasing the "11216 Hyperline Ultimate Service System." It extends the mature, standardized, and thoughtful high-standard service model of the home appliance industry to the B2B industrial laser service sector, with an extended warranty as the core safeguard, achieving a dual upgrade in precision manufacturing and end-point after-sales service, and thoroughly breaking the industry's development drawback of "emphasizing sales over service."

There is no end to quality building, and no limit to the pursuit of excellence. Going forward, Hyperline will always put quality first, continue to treat quality building as a top-leader-led initiative and a lifeline project for the enterprise, and thoroughly implement all the principles of the Hisense Quality Law. It will continue to carry Hisense's refined, highly reliable home appliance manufacturing DNA through the entire chain of R&D, production, and service — honing processes with stringent standards, crafting products with hardcore craftsmanship, and giving back to customers with ultimate service. Relying on a comprehensive, ongoing, and systematic quality management system, it will continue to create long-term, stable value for customers, help China's industrial laser industry break through quality bottlenecks, and advance toward a new stage of refinement, high quality, and high reliability.